Why the Focus on Obesity is Harmful to Community Health
Focusing on the obese and overweight individual alone and is not helping us address the broader social and economic issues that influence people’s lives. This paper discusses strategies to remove us from a focus on the O word and from blaming the individual for their condition.
In recent years, newspapers, magazines, and the electronic media have covered obesity and overweight extensively. The “O” word – obesity – seems to be everywhere. Indeed, media coverage of obesity almost quadrupled from January 1999 to April 2005 in the U.S. (International Food Information Council (IFIC) Foundation, 2005). This intense coverage even led the Center for Consumer Freedom (2005), a restaurant and food industry supported group, to label the obesity coverage as “hype” and an “obesity-mortality myth”. Regardless of the controversy over the exact number of deaths associated with overweight and obesity (Kaisernetwork.org, 2005), clearly, the National Center for Health Statistics data shows the doubling of obese adults and the tripling of overweight young people (ages 6-19) over the last 30 years (National Center for Health Statistics, 2004).
Hidden in this confusing rhetoric is an important message that many will find startling: while there are real concerns related to 60 million obese adults and 9 million overweight youth, the single-minded focus on weight results in prejudice towards the obese and overweight and negatively impacts community health overall.
The truth is that despite the recent controversies surrounding the number of deaths attributable to obesity, it is a deadly serious health condition. It’s also true that many people are eating too much and exercising too little. Furthermore, people can and do die from obesity-related chronic diseases, and obesity can be a significant contributor to decreased quality of life. However, the persistent drumbeat of “obesity” oversimplifies a complex issue. It places blame squarely on the shoulders of the individual, without taking into account the social and economic influence of where people live, work, and play. In this sense, the O word discourages all of us from focusing on social ecological changes that could make significant lasting improvements to people’s nutrition and fitness.
While this focus on “obesity” and the implied individual behaviors (e.g., overeating, lack of exercise, etc.) distracts us from seeing the larger community picture, it also fails, often miserably, to improve the health of individuals. In fact, it may lead to mental health problems and, of course, the sequela of chronic disease. In addressing this, we need to acknowledge that while the word had a specific clinical definition; it does not have the same meaning within clinical practice — any more than in broader society. Instead, even in the clinical setting, “obesity” is often imbued with value judgments and biases that associate overweight not only with poorer health but also poorer character and lack of education.